With real-time signals and alerts, never miss a critical mention and ensure you have the tools to steer your teams through these make-or-break moments.
When a crisis hits your brand, every second counts.
Detect unusual activity or emerging crises and send automatic notifications
Share crucial comms across the organization in real-time
When crisis strikes, do you have a plan in place?
Empower your team to spot negative mentions as they happen and act quickly on potential crises before they escalate.
Share crucial comms across the organization in real-time and ensure the right people have the right information at all times. Be the single source of truth.
Feel confident your brand is aligned with changing consumer perceptions and trends. Measure the impact of your marketing strategies to identify what is and isn’t working.
Uncover new opportunities and brand risks. Measuring customer perceptions and sentiment instantly helps add context to your competitor analysis.
Brandwatch is the world’s leading digital consumer intelligence platform, helping over 2200 of the most admired brands and agencies including Unilever, Walmart, Microsoft and L’Oreal to make insightful, data-driven business decisions.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.