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Benchmark your share of voice against your competitors

Brandwatch gives you access to the world’s largest pool of online consumer discussion, lets you monitor conversation across the web, benchmark your share of voice and collect 10 years of historical data to answer questions fast.

Take your competitor analysis to the next level:

  • Get real-time insight on the size of your online presence relative to your competitors

  • Benchmark where, when and how customers talk about your brand vs. your competitors

  • Uncover new opportunities and brand risks

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Real-time results

Surveys and focus groups can take weeks to collect and analyze insights. Brandwatch users gather data in real-time, answering questions fast and keeping up with their ever changing market.

Next-gen competitor analysis

Traditional competitor analysis can only get you so far. To see the complete picture take a look at how people communicate online. Leverage Brandwatch’s team of experts to level-up your strategy and discover more about your competitors.

Spot trends across the globe

With full historical data back to 2010, you can monitor trends in every corner of the globe. Whether it’s the latest hair trends in Asia, an eco-movement in Europe, or changing diets in America, with Brandwatch you’ll be the first to know.

“Brandwatch provides us with billions of different customer views that we can use across a number of different products and propositions and strategies and anything else that we want to work with.”

— Adam Mills, B2B Brand Strategy and Insight, BT GroupListen to our what our delighted customers have to say

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.