Bring together the vast corpus of Brandwatch and Unmetric data to enrich measurement, monitoring, and research capabilities
Leverage our combined data science expertise to solve critical use-case-focused problems
Build streamlined workflows for the jobs your brand needs to get done
Create one seamless and collaborative user experience
You never compete in a vacuum. With Benchmark, you can compare your brand to competitors and industry leaders to build a winning social strategy.
Discover which parts of your social media strategy are contributing to your success while uncovering opportunities to improve potential weaknesses.
From posts and campaigns to hashtags and user interactions, monitor your competitors and learn from their ideas, successes and failures just as you would your own.
Brandwatch’s global customer success teams have years of experience partnering with the world’s biggest brands to drive valuable business outcomes with social.
We’re consistently recognized as market leaders by industry analysts and the major social networks we partner with.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.