As we previously reported, positive reviews dropped as the pandemic hit. But as it turns out, this trend didn’t last long. The proportion of positive reviews hit its peak in June 2021 after growing gradually throughout the year.
Meanwhile, the proportion of negative reviews has remained incredibly stable in the same time period. When we previously covered this topic, a lot of these issues were to do with apps and delivery drivers. These negative complaints seem to have disappeared now, although a small percentage have been replaced with social distancing complaints.
All in all, things are looking pretty rosy for the restaurant industry according to our data. Long may that be the case, and we’ll see you at the buffet.
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The Brandwatch React team