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Break down silos and build a data-driven culture

The world’s fastest growing companies stay ahead by keeping up with consumer needs to make informed, consumer-centric decisions across the business

Take your data democratization to the next level:

  • Diverse data: Combine social, online and first-party customer data to build a more complete view of your consumers and their customer journey

  • AI-powered search: Enable anyone in the organization to conduct their own research

  • Fast, Scalable Platform: Roll out Brandwatch to a team of thousands, knowing the platform is fit for handling large enterprise usage

  • Visible Insights & Measurable Results: Get insights to decision makers and make sure your program is running successfully

Our Partners

Data Democratization with Brandwatch

Without Brandwatch

Data take weeks to collect and analyze

Miss vital insights from digital consumers

Struggle to move faster than disruptive competitors

With Brandwatch

Analyze data instantly in real-time

Get the full picture with access to the largest pool of online consumer opinion

Help your business find unique insights that the competition have missed

Understand the consumers behind the numbers

Go beyond the usual metrics and reports, put the voice of the consumer at the heart of your organization with deep, detailed analysis that anyone can access and explore easily.

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Upload and integrate data from across your business

Build a 360 degree view of your customers with an integrated data approach. Break down silos and reveal hidden insights by analyzing social, web, marketing and business data all in one place. Build a 360 degree view of your customers with an integrated data approach. Break down silos and reveal hidden insights by analyzing social, web, marketing and business data all in one place.

Share insights live, with zero effort

Bring the voice of the customer to every department in your organization. Distribute insights directly to decision makers with live reports, insight screens and email updates.

“Brandwatch provides us with billions of different customer views that we can use across a number of different products and propositions and strategies and anything else that we want to work with.”

— Adam Mills, B2B Brand Strategy and Insight, BT GroupListen to our what our delighted customers have to say

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.