To show off your brand on social, you need the right tools. With Brandwatch, you’ve got everything you need to seamlessly schedule or instantly publish across your Instagram channels.
Schedule and publish Instagram Stories, Reels and posts from one unified calendar
Reply to DMs and comments and engage with your community at scale
Measure your Instagram performance and compare it to other networks
Streamline workflows and better collaborate with your team
From daily posts to full scale campaigns, our social media calendar helps you stay organized and productive. Use Brandwatch to schedule Stories, Reels, and posts - and forget publishing out-of-hours!
Draft, schedule and publish cross-channel in all markets
Share assets across teams with one centralized content library
Create a Link in Bio page and send Instagram posts directly in there
Whether they’re messaging you, leaving comments, mentioning you, or reacting to your stories, all interactions are funneled into a single inbox so you can answer everything from one place.
Social inbox for all DMs and comments
Personalized customer service
Team collaboration features
Get the full picture on your performance across networksGet reports on followers, engagements, reach, and social share of voice. You can also track what content pieces are most interesting to your different audience segments.
Social media dashboards
Competitor benchmarking
Performance tracking
On Brandwatch you can create Link in Bio pages and customize them as you wish, with your logo, colors and social icons. Boost your sales and website traffic by redirecting your audience to links outside of Instagram.
Add links to your Link in Bio page and redirect users to external URLs
Publish Instagram posts and automatically send them to your Link in Bio page
Track your results in the Link in Bio analytics page
Experience a 84.5%* conversion rate when users visit your Link in Bio page
*data based on Brandwatch Link in Bio Q2 2023
— Marianella O, Project Manager
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.