Understand your consumers
at the speed of social media
Analyze millions of online conversations—including regional insights from across South Africa—to gain a deeper understanding of your audience. Use this intelligence to shape impactful campaigns and build lasting connections with your customers.
Trusted by the World’s Leading Brands
Manage your social media like a pro
Maximize your impact with a platform that simplifies publishing, tracking, and reporting—so you can focus on what matters.
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Manage all your channels in one place
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Track performance and social KPIs across platforms
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Benchmark against competitors in your sector
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Built-in scheduling, approval flows, and planning tools
Know your digital consumers
From Johannesburg to Cape Town, Brandwatch helps South African brands, agencies, and holding groups understand what matters most to their audiences.
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Collect and analyze millions of messages, comments, and conversations—across social media, news, blogs, forums, and more
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Segment data to uncover trends, pain points, and new brand opportunities
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Use built-in OpenAI prompts to instantly summarize mentions or generate on-brand, local content
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Share real-time insights across departments or clients using tailored reports and dashboards
Manage all your channels from Brandwatch
Want to know how Brandwatch can help you understand your consumers?
Official partner
With years of global expertise and local impact, we’re official partners with the world’s most powerful social networks and platforms.-
Social networks:Facebook, Instagram, YouTube, X (Twitter), Reddit, LinkedIn, and more
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Unlimited channels:Monitor and manage all the channels you need
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New features:Our product is evolving at the speed of social
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Integrations:From employee advocacy to UGC, access all you need to succeed on social
The Marketer of 2025 in South Africa: Navigating Challenges and Embracing Opportunities
Watch this webinar tailored for marketing professionals in South Africa who are ready to lead the charge into the future.
In a world where change is the only constant, marketers must stay ahead of the curve. This webinar will equip you with the insights, tools, and strategies to thrive in the competitive landscape of 2025.
Built for complex organizations
Whether you're a growing agency, a group brand, or a marketing team managing multiple markets, Brandwatch is built to scale with you.-
Manage multiple social accounts, brands, or clients in one place
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Assign user roles and permissions by region, team, or function
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Seamlessly collaborate across departments or client teams with shared dashboards and reports
Brandwatch resources
World leading social suite
A flexible solution that fits your needs and goals.
What makes Brandwatch unique?
AI-driven speed and accuracy
Advanced AI, including OpenAI-powered tools, to help you uncover key insights faster.
Global & Local Expert Support
400+ experts worldwide with support for South African clients
State-of-the-art data coverage
1.6 billion conversations, 100M+ data sources—including regional platforms
Manage your social media from one platform
Easily plan, publish, engage, and analyze—all in one place
All-in-one influencer management
Tap into a network of 50M+ creators worldwide—including talent across South Africa
A reliable and trusted partner
Official and compliant access to data through our direct partnerships with X (Twitter), Reddit, Tumblr, Facebook, Instagram, TikTok, and many more.
"My favourite things about Brandwatch is the ability to reall customize the data. We're able to customize what we're looking for and the audiences we're speaking to"
Jaya Deshpande, Principal Social Analyst, BBC
Ready to Take the Next Step?
Paulo Machado | Account Executive at Brandwatch
At Brandwatch, we help brands, agencies, and holding groups across South Africa unlock the power of consumer intelligence. Whether you're reaching new audiences, managing your social presence, or turning data into strategy—our platform delivers the insights you need.
Contact me to:
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Explore how Brandwatch can help your organization or agency
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See a live demo of the platform
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Learn how insights can drive smarter decisions and stronger results
You're in the right place!
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
You're in the right place!
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.