Few industries change as quickly as consumer electronics. Every quarter, a brand new crop of devices that are faster, sleeker, and cheaper emerge to shift the landscape.
To keep up with the constant change, consumers make buying decisions based on what’s being said online in reviews, blogs, forums, and social media conversations.
These online conversations can help consumer electronics up to date on consumer preferences and answer questions like:
- How have consumer feelings about smart home products shifted?
- What streaming services (other than Netflix) are consumers discussing most?
- How have the topics in the smartphone conversation changed since 2010?
- What else do fans of wearable devices care about?
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