Few industries change as quickly as the beverage industry.
Cold brew coffee, spiked seltzer, almond milk, craft beer — these are just a few examples of new or refashioned drinks that have exploded in popularity in the last few years.
So how can beverage brands keep up? The billions of consumer conversations about beverages on social media can help brands create and sell the drinks that people want.
Download the report to understand the audiences for specific beverages, the most loved beverage brands and more. Get the answers to questions like:
- What has driven the rise of craft beer?
- How do consumers pick between beverage brands?
- Which ingredients do consumers love and hate?
- What’s the difference between wine drinkers and beer drinkers?
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