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“We really liked the flexibility in creating Dashboards specific to exactly what we needed, meaning our reports were bespoke to the metrics we were most interested in measuring.”
Krystle Lampshire, Digital Marketing, Comic Relief
Comic Relief is a major charity based in the UK. The organization’s mission is to drive positive change through the power of entertainment.
In planning their 2015 campaign strategy, Comic Relief wanted to grow its social media presence, but it needed a platform that would facilitate the measuring of the impact and reach of each campaign.
That is where Brandwatch came in.