Guide
10 Steps to Effective Competitor Intelligence
Monitoring, benchmarking and understanding your competitors isn’t a nice to have. It’s fundamental to your business.
For this competitive intelligence template, we’ve collaborated with authors, clients and thought-leaders to discover the 10 data points you should measure when looking at competitors.
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In this guide, you’ll learn ten quick analyses you can set up today, covering these areas of competitor intelligence:
- Laying the foundation
- Audience intelligence
- Product analysis
- Brand perception
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