The Complete Marketer’s Guide to 2018
Marketing teams are increasingly expected to do it all.
In today’s digital world, if a marketer isn’t a brand manager, a data analyst, and a customer experience expert, they’re missing the mark.
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In this guide, we present the tactics marketers need to make the most of 2018.
Get quick tips on five key areas of marketing, including:
- real-time marketing,
- using qualitative data,
- understanding and measuring CX,
- creating data-driven strategies, and
- proving marketing ROI.