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Social Analytics for Video Gaming Companies

9 Ways Gaming Stakeholders Can use Social Data to Improve Results

In this guide, we’ll expand on 9 key use cases for social analytics for video gaming companies. We’ll cover:

  • Analyzing the conversation to uncover the motivations behind consumer opinions to analyze brand and product health
  • Discussion of the right time to engage audiences in the video gaming conversation
  • Monitoring and measuring product marketing campaign reactions
  • Focusing on expanding your audience, and using social insights to reach out, gain interest from and connect with new consumers

“Social analytics allows gaming professionals to dive deeper into general social conversation, interpret data quickly and efficiently to empower key decision-making strategies across technology brands”

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.