Social + NPS: How to Move Towards a Holistic View of Customer Advocacy
Find out what social data can add to traditional means of calculating Net Promoter Score, and how you can do it yourself
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Net Promoter Score has weaknesses as a stand alone metric.
Feedback is solicited, sample sizes can be small, and there’s often a long lag between the survey being sent out and analysis of the results.
In this guide, you’ll learn:
- The benefits of combining social data with traditional ways of measuring NPS
- How to blend the datasets to get the context behind your Net Promoter Score
- Step by step, how to generate your own social Net Promoter Score that can be accessed instantly