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Case Study

FOX Networks Group

How FOX Networks turned Facebook Live data into actionable insights

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With online streaming and on-demand content competing with live TV, viewers have more programming options than ever. Where traditional broadcasters would see this an obstacle, FOX saw a golden ticket opportunity.

The premiere of OUTCAST on Facebook Live made media history. More importantly, the effects of FOX’s intelligent social media premiere left ripples of success throughout its business.

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.