Latest Resource: The Complete Marketer’s Guide to 2019. Read The Guide Now
Guide

Analyst Guide: The 4 Key Skills You Need to Thrive in 2019

We’ve listened to analysts from a range of industries, identifying the common challenges they face and the skills required to overcome them heading into the new year.

Fill out the form to get instant access.

“It will be very important for teams to get creative with data and methodologies in an increasingly polarized landscape. Research is by definition a constantly evolving field and as such teams will need to adapt and ideally anticipate this ever changing context.”

Matteo Starri, Research & Insights Director, We Are Social

Page contents

In this guide, we cover four key skills that will be vital for success in 2019:

Interrogation – How analysts in any organization should act like an agency when interrogating a brief.
Collaboration – How can we work with others to ensure insights are generated, distributed and actioned in the best way?
Creativity – How analysts can take a human approach to the study and presentation of data.
Delegation – How can we allow the AI to do the heavy lifting and free ourselves up?

Download