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Social Listening in Practice: Social Selling

This guide contains practical tips and real-world examples of social selling in action. Read this guide to learn how to:

  • Identify sales-ready leads across the web
  • Build authentic relationships with prospects
  • Monitor industry trends to discover new sales opportunities
  • Poach prospects from your competitors and discover competitive advantages

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‘Social selling’ is more than just a buzz phrase. It’s proven strategy that’s adding business value today.

Research has shown that 78 percent of salespeople engaged in social selling are outselling their peers who don’t use social media.

Learn how to use social selling to support sales lead generation throughout the buyer journey.