Social Listening in Practice: SEO & Content Strategy
Practical advice on using social data to enhance SEO and content strategies. Learn how to:
- Create content that resonates
- Develop a real-time marketing strategy
- Use social media for keyword research
- Uncover potential backlinks
- Implement an SEO-focused influencer strategy
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We all know that ‘content is king’, and this is especially true in the world of SEO.
To succeed in SEO today, brands need a strong content strategy. Creating effective content isn’t easy and many brands are still failing to see the return on investment.
With the rise of social media, a new opportunity has emerged for the SEO and content marketer. Using social data, marketers can spot new opportunities, amplify their efforts, and create more resonant content faster than before.