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Social Listening in Practice: SEO & Content Strategy

Practical advice on using social data to enhance SEO and content strategies. Learn how to:

  • Create content that resonates
  • Develop a real-time marketing strategy
  • Use social media for keyword research
  • Uncover potential backlinks
  • Implement an SEO-focused influencer strategy

Fill out the form to get instant access.

We all know that ‘content is king’, and this is especially true in the world of SEO.

To succeed in SEO today, brands need a strong content strategy. Creating effective content isn’t easy and many brands are still failing to see the return on investment.

With the rise of social media, a new opportunity has emerged for the SEO and content marketer. Using social data, marketers can spot new opportunities, amplify their efforts, and create more resonant content faster than before.


Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.