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Emojis and Emotions

Covid-19 has transformed how people communicate with each other, reducing face-to-face interactions to conversations over social media.

For this report, Brandwatch, BuzzSumo, and Falcon.io joined forces in exploring the world of emotion on the internet to help companies and their marketing teams make better decisions in communications.

You’ll learn about:

  • The emotional state of the internet
  • How consumers are expressing their feelings around different sectors
  • What drives us to react in different ways to content on Facebook
  • The top-used emojis, and how factors like gender and age affect their use
  • How people feel about emoji inclusivity and representation

And you’ll see pro tips from Falcon.io experts on how these insights can impact your work.

Fill out the form to get instant access.

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.