Polish professional tennis player Iga Świątek is currently ranked world number 1 in women’s singles by the Women’s Tennis Association (WTA). She’s literally the best in her field and the first player representing Poland to win a major singles title. By the way, she’s only 22.
Yet, her influence runs beyond her athletic achievements.
We used Brandwatch Influence to explore her growing social media presence. She has an impressive engagement rate of 5.13% (above average) and recently scored 130k+ likes on an Instagram post celebrating her win of the Porsche Tennis Grand Prix – her second title of 2023. People are watching her success with eager eyes.
Iga’s mention numbers soar whenever she’s on screen, as fans take to social media to discuss her incredible tennis achievements. Most recently, her win at the Porsche Tennis Grand Prix saw mention numbers hit a peak as fans celebrated her success.