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How we combined GWI Survey Data with social intelligence to create the 2021 Customer Loyalty Report

Join report author Gemma Joyce to go behind the scenes on how she combined 2 data sources to uncover the top reasons why consumers advocate for, and detract from, top brands online.

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.