NYC Demographics (Office)
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What skills and tools do marketers need to stand out in 2025? We surveyed 1,300+ marketers to find out.
Brandwatch is no exception to companies which need to improve on diversity and inclusion. Here’s where we are and what we’re doing about it.
Our US offices are less diverse across identities such as race and socioeconomic background than the cities in which they operate.
This is why we are working with diversity recruitment partners, like People of Color in Tech, to increase representation across our US offices.
Our UK offices are also less diverse across identities like race and socioeconomic background than the cities in which they operate.
For this reason we are working with diversity recruitment partners, like YSYS and Coding Black Females, to increase representation in the UK, too.
We are committed to publishing Gender Pay Gap data each year as the majority of our workforce want initiatives to close it.
We’ve also identified that more employees of Black and Hispanic identity feel like the lack of diversity hinders their career progress in comparison to white employees.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.