What skills and tools do marketers need to stand out in 2025? We surveyed 1,300+ marketers to find out.
Expert tips from Forrester, BT, and ViacomCBS on running a busy insights team and maximizing the benefits across the organization during the pandemic.
Hear from Cinny Little (Principal Analyst at Forrester) about the importance of robust consumer intelligence for navigating business change in turbulent times and for effective crisis management.
Insights leaders Adam Mills, Brand Planning & Strategy Insight Manager at BT, and Karen Vega-Porcelli, Senior Director, Creative Strategy & Cultural Intelligence at ViacomCBS, will also share examples of how they’ve delivered real-time, actionable insights within their organizations to help fuel effective and timely decisions.
In this webinar you’ll learn from real experiences – experts’ dos and don’ts – to help you better leverage your people and tech.
Principal Analyst
Brand Planning & Strategy Insight Manager
Senior Director, Creative Strategy & Cultural Intelligence
Director of Communications
What you will learn in this webinar:
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