[New Guide] The No-Nonsense Guide to Building a Social Media Strategy

All you need to create a winning social media strategy for your brand.

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On demand webinar

Instagram Tips for 2022 | Lessons From the Insiders

Over the past five years, Instagram has emerged as one of the key social media channels for brands, with more and more people now turning to the app for inspiration, discovery, direct purchase options, and customer service.

That means that, for many brands, Instagram is now a key consideration. But maximizing your Instagram presence can be challenging, with the rising battle for attention in the app making it more difficult to stand out, attract new followers, boost your messaging and deliver instant customer service at scale. 

So what are the best ways to approach Instagram marketing in 2022? To extract more insight on this, check out our panel discussion with Meta, Gorillas, and FIGS to get their tips on some of the key elements of Instagram messaging, measurement and community management.

Note: This webinar originally appeared on Falcon.io.


Dino Kuckovic

Director of Community & Events

Jerónimo Cosío

Strategic Partner Manager, Messaging (Americas) - Meta

Kelly Williams

Social and Content Manager, US

Mary Schoneman

Social Media Manager

Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.