[Webinar] Leveraging Social Media Trends for Brand Engagement

Unlock the secrets to staying ahead in the ever-evolving world of social media marketing.

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On demand webinar

How the Met Office Took TikTok by Storm

When it comes to a brand’s social media strategy, it’s hard to avoid TikTok these days. 

Although TikTok became most famous for its dance videos, other types of content have become just as relevant and viral. It may also seem that TikTok is only a place for non-traditional brands – but we’re about to prove that wrong.

Watch this webinar with the Met Office, the national meteorological service for the UK, to discover how they are effectively reaching out to younger audiences on TikTok without losing focus on what they stand for.


Ross Middleham

Creative Lead

Charles Sandoz

Senior Customer Success Manager

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.