Personalized customer service is shifting to social. The value of social media has extended beyond the marketing department and now sits as a central part of the customer and employee experience. It’s not just about looking popular: it’s about making meaningful connections with current and future customers, which will serve to boost your brand (and ROI) both on and offline.
Toyota joined us live on air discussing how good community management can increase organic reach and engagement.
Note: This webinar originally appeared on Falcon.io.