Brandwatch Blog Articles by Felicia Savage

Felicia Savage

@Kittyhasfleaz

Felicia Savage is a Search Media Networker at digitalrelevance™, graphic designer and social media addict living in Indianapolis, IN. Felicia is interested in new, innovative technology and its relation to the business world and social media marketing.

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Search the Blog

Felicia Savage

@Kittyhasfleaz

Felicia Savage is a Search Media Networker at digitalrelevance™, graphic designer and social media addict living in Indianapolis, IN. Felicia is interested in new, innovative technology and its relation to the business world and social media marketing.

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4 Tips for Working With a Design Agency

An integral part of working in digital marketing is presenting your brand in the best way possible, meaning getting the visual messaging right can be essential. One of the key aspects of this is your brand’s logo. Read more

Marketing By Felicia Savage on August 12th 2013

How Earned Media Helps With Inbound Marketing

With the shift of the digital marketing industry from SEO to inbound marketing, crafting an effective earned media campaign is more important than ever. But there’s much more to earned media than planting articles all over the Internet – it … Read more

Marketing By Felicia Savage on May 29th 2013

Digital Ad Publishing: What’s in it For You?

For many website or blog owners, selling ad space isn’t a top priority. They see the possibilities of selling ad space and collecting recurring payments from a wide range of advertisers, but getting from point A to point B is often a … Read more

Marketing By Felicia Savage on April 12th 2013

Where is the Best Place to Network?

There’s no doubt that social media has had a profound impact on how businesses market themselves. Just about everyone has a Facebook, Twitter, LinkedIn, Pinterest or Google+ account now, and businesses are following suit. Read more

Marketing By Felicia Savage on August 20th 2012

3 Ways in Which Microsoft’s Yammer Purchase Could Pay Off

The war for footing in the evolving world of social networking has intensified following Microsoft’s purchase of the burgeoning social network Yammer. At $1.2 billion, Yammer’s purchase is a significant one that instantly makes Microsoft a power to be feared … Read more

Marketing By Felicia Savage on July 5th 2012

Why Rich Media Loves Social Media

Internet users have much shorter attention spans than they used to, largely due to the rising popularity of social media platforms. Ever since sites like Facebook, Twitter and YouTube launched, people expect to get their information quickly and in short, … Read more

Marketing By Felicia Savage on June 13th 2012

Volvo’s Social Media Ventures

With social media still trying to prove its worth to many large corporations, sometimes it can be interesting to take a look at how some of those businesses are approaching the medium. Regular Brandwatch contributor Felicia Baratz-Savage takes a look … Read more

Marketing By Felicia Savage on May 24th 2012

How Does the Medical Industry Use Social Media?

When businesses want to reach the masses, they no longer look to television, radio or print media like newspapers and magazines. Instead, they turn to social media networks to connect with consumers and other businesses, with surprisingly good results. Read more

Marketing By Felicia Savage on April 19th 2012

A Guide to Your B2B Social Media Marketing Plan

Felicia Baratz-Savage of Technected fills us in on where she thinks the best places for b2b marketing in social media are. Read more

Guide By Felicia Savage on March 22nd 2012