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2025 Social Media Playbook: Trends, Tools, and Tactics

Published November 25, 2024

Get ahead of the game with actionable insights from top social media experts as they unveil the 2025 playbook for success. This panel will explore the most critical trends and proven tactics to optimize your social strategy. Whether you’re looking to master AI-driven content, leverage the latest platform features, or refine your brand’s digital voice, this session will equip you with everything you need to thrive in the ever-evolving social media landscape.

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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.