The mistakes marketers make and how to avoid them

The average person makes 143,262 mistakes in their lifetime. Wouldn’t you like to make fewer? 

Join Richard Shotton, author of The Choice Factory, as he highlights the five common mistakes marketers make. Citing research, he’ll explain what goes wrong, and how the best brands avoid mistakes.

Phillip Agnew, Product Marketer at Brandwatch, will then reveal how marketers can learn from these mistakes by using social data and the latest update from Brandwatch, Explore + Entities.