The following is a summary of our current high level use cases at Brandwatch:
We use a combination of our own in house AI and third party vendors.
Third party vendors include OpenAI, Gemini, and Speechify, which are currently optional for our customers to use.
No, we have opted not to allow this.
Vendors and their sub-processors keep data for up to 30 days for support/security purposes, unless legally required to retain it for longer.
Our team members who work on providing services to customers for quality and support reasons and third-party AI vendor employees may also review content for security or support reasons.
Yes, customers can opt-out within Brandwatch’s platform through the User Admin interface.
Customers can request deletion of any data that they have provided to us or to a third-party AI vendor by emailing [email protected] or [email protected].
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
