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Please note this page is for the reference of Consumer Intelligence users. Social Media Management users can find information on SSO here.
SSO enables you with complete control over the authentication and authorization of users that access Brandwatch products. As well as added security and control, SSO also has other benefits:
We offer two types of SSO, SAML and JWT. If you’re unsure which method of SSO is best for your business, please feel free to get in touch to discuss your needs.
SAML (Security Assertion Markup Language) is a well established, industry standard XML-based SSO mechanism. It is generally considered one of the most tested and secure methods of SSO, and is especially suited to organizations who want to lock down other methods of access.
JWT (JSON Web Token) is a newer, open standard SSO mechanism backed by technology companies such as Google and Facebook. It’s an easy to setup SSO solution most suited to those wishing to use SSO for ease of use benefits (by removing the need for multiple sets of logins) and who aren’t already using SAML.
SSO is available to Brandwatch customers for a one-off set up fee. For more information on pricing and to discuss your SSO needs, get in touch.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.