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Brandwatch is a Twitter Official Partner and works closely with the Twitter data team to bring valuable insight to customers about their consumers, brands, and conversations on Twitter. The combination of Brandwatch’s AI text and audience analysis products and full real-time and historical Twitter data allows clients a comprehensive and detailed view of all 3 media types on Twitter: Paid, Earned, and Owned.
Brandwatch has access to complete Twitter data and can even supply this full tweet content through the Brandwatch API (for an additional fee). Brandwatch also integrates with the Twitter Ads API to be able to create Tailored Audiences based on Query results.
The Twitter Official Partner Program (TOPP) is Twitter’s way of helping brands find the best tools that will help them get more value out of Twitter. We choose partners who are market leaders and have a history of innovating with Twitter data as a core part of their product and service offering.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.