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Brandwatch | Use Cases

Customer Experience

Turn customer experience into your biggest competitive advantage with tools that make the complex customer journey simple.

Customer Journey Mapping

Make sense of fragmented and complex customer journeys by automatically segmenting and analyzing consumer conversations at every touch - streamline workflows and enable data-informed strategies.

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Data Integration

Spot opportunities for optimization and identify drop off points with an integrated data approach. Break down silos to get the complete picture of your customer experience.

Data Visualization

Bring the voice of the customer to every department in your organization. Distribute insights directly to decision makers. Use data to drive a customer-first culture.

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“Before using Brandwatch, we would pick up different information from forums and blogs - it was a very manual process. Now we are able to bring everything under one umbrella. We’re now able to understand the sentiment of our customers, what is trending and what conversations they are having.”

— Elena Loucaidou, Wargaming

See Brandwatch in action

Fill out the form and learn more about Customer Experience.

Crimson Hexagon has merged with Brandwatch. You’re in the right place!

From May 8th, all Crimson Hexagon products are now on the Brandwatch website. You’ll find them under ‘Products’ in the navigation. If you’re an existing customer and you want to know more, your account manager will be happy to help.