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[Guide] The Social Media Management Maturity Model

Is your organization optimizing its potential on social?

Read the guide
On demand webinar

Using Customer Insights to Create More Engaging Content

In today’s data-rich world, it can be difficult to cut through the noise and discover the insights that will truly engage your target market. To do this, it’s essential to have an in-depth understanding of your audience and the key influences behind consumer behavior.

In our upcoming webinar, we discuss how you can use customer and industry insights to achieve a greater ROI from your content marketing strategy. Get practical examples of how to leverage customer insights and transform them into marketing campaigns that inspire action.

Join us to hear from Brilliant Noise, who will take us through their discovery process that enables in-house teams to plan marketing around consumer behaviour.

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Featuring

David Lloyd

Lead Strategist

Gemma Joyce

Head of Content

Laura Padilla

Senior Campaign Manager

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What you will learn in this webinar:

  • Practical examples of turning insights into engaging content
  • Best practices on enabling your team to deliver customer-centric strategies
  • A step by step process to get a 360 degree view of your customer.

Complete the form to get instant access to the recording of this webinar.

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.