[Guide] The Social Media Management Maturity Model
Read the practical framework for leveling up your social media team.
Get the guide
Read the practical framework for leveling up your social media team.
Published June 12 2023
We live in a hyper-connected world – there’s more data collected about our lives than ever before. Every Google search, every credit card swipe, and every authored tweet leaves behind a breadcrumb of information. This amounts to reams and reams of data in aggregate.
Although the amount of data at our fingertips has increased exponentially over time, our ability to extract insight from this data has only marginally increased. This paradox amounts to a simple – yet significant – oversight by most: we mistake information for intimacy.
Join this session to explore the data paradox and understand how to harness its power to build strong customer relationships that drive demand.
Chief Strategy Officer | Marketing Professor | Best-selling Author
Complete the form to get instant access to the recording of this webinar.
Share your thoughts by using #BW_Webinar when you Tweet.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
