[Guide] The Social Media Management Maturity Model

Is your organization optimizing its potential on social?

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On demand webinar

[Masterclass] Beyond the Tweet: Twitter Data + Brandwatch for Research

Research methodologies are always evolving – today’s insights professionals wield a wide array of techniques and tools all to better understand consumers and their changing behaviors.

Twitter is one of the most popular social media platforms, with millions of people around the world sharing their thoughts, experiences, and opinions as they happen on Twitter.

By listening to those voices we have an opportunity to engage directly with customers and react quickly. We can also identify insights that bring us closer to understanding them on a comprehensive level and being able to predict trends and behavior.

In this masterclass, experts at Twitter and Brandwatch will walk you through the importance of Twitter data, best practices, and real-life examples from Brandwatch customers.

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Eric Martin

Sr. Manager, Data Partnerships

Ben Schaefer

Research Consultant

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What you will learn in this webinar:

  • Why Twitter data is important
  • Where Twitter fits in your research toolkit
  • How you can leverage Twitter data to reach your research goals

Complete the form to get instant access to the recording of this webinar.

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.