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When your company doesn’t sell products, the way you approach social listening is a bit different.
In this session recorded at our Berlin Masterclass, PEFC (Programme for the Endorsement of Forest Certification), an international non-profit NGO, explain how they use social listening to better understand the key topics amongst their community.
In addition, they’ll take you through how they communicate to all their stakeholders, from the general public to the board.
Communications Officer
What you will learn in this webinar:
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.