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[Guide] The Social Media Management Maturity Model

Read the practical framework for leveling up your social media team.

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On demand webinar

Assess and Drive your Social Maturity

Smart brands listen to their customers on social media to understand their marketing impact. Smarter brands don’t stop there. The voice of your customer should impact every part of your business. But how can you get to the next level of social intelligence if you don’t know where you stand now?

Join guest speaker Jessica Liu, Senior Analyst at Forrester Research and Paul Giardina, VP of Demand Gen at Brandwatch as they discuss the importance of evaluating your organization’s social maturity, while providing tactics to level up your social intelligence.

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Featuring

Jessie Liu

Senior Analyst, B2C Marketing

Paul Giardina

VP, Demand Generation

Dinah Alobeid

Former Brandwatch Employee

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Watch this webinar now

What you will learn in this webinar:

  • The key difference between social listening vs. social intelligence
  • How to evaluate the scale and effectiveness of your social intelligence program
  • The steps you need to take to evolve your organization’s social maturity

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.