[Guide] The Social Media Management Maturity Model
Read the practical framework for leveling up your social media team.
Get the guide
Read the practical framework for leveling up your social media team.
Understanding consumer priorities and behavior is a challenge at the best of times, let alone during a global pandemic.
In order to understand and predict how consumer needs and wants are evolving – vital intelligence for any effective business change strategy – organizations must go beyond simply uncovering what the changes look like.
In this webinar, we’ll discuss how with the right tools and approach, organizations can discover the reasons and motivations behind these changes, marrying the “why” with the “what”.
Find out why blending data sources – social media intelligence and survey data – will provide a more nuanced, reliable, and timely account of consumer opinion, and the drivers of change.
Join us to learn how you can harness data for insights that will help your business be more agile and proactive in meeting new customer expectations.
Research Analyst
Research Consultant
What you will learn in this webinar:
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
