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The Quarterly Social TL’DR: What Social Media is Obsessed With

Published July 15, 2025

What is the internet even talking about right now? From surprise trend surges to chaotic meme moments, social media never sleeps — and neither should your strategy. In this recurring Brandwatch series, we unpack the biggest conversations, weirdest blips, and most viral “Wait, what?” moments lighting up the feed. You’ll get a marketer’s-eye view of what’s trending and why it matters, powered by real-time data and sharp social analysis.  

Whether it’s the rise of a new aesthetic, a sudden backlash, or a brand that accidentally became a meme, we’ll connect the dots so you can show up smart, fast, and relevant. Watch this fast-paced, insight-packed scroll through the social media moment — and leave with trend intel you can actually use. 

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Featuring

Meghan Meeker

Director of Social Media

Katie Slayford

Senior Social Media Manager

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