On demand webinar

Data Insights in 2025: Balancing AI and Human Intelligence for Smarter Marketing

Filmed at our Brandwatch Marketing Bootcamp in London, this session delves into the evolving landscape of marketing intelligence.

Alistair Wheate from Brandwatch explores how AI and human expertise can complement each other to drive more effective marketing strategies. Gain insights into leveraging data for smarter decision-making and staying ahead in the competitive marketing arena.

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Alistair Wheate

Principal Solution Strategist

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What you will learn in this webinar:

AI Integration: How to effectively integrate AI tools into your marketing strategy without losing the human touch.
Data-Driven Decisions: Techniques for utilizing data insights to inform and optimize marketing campaigns.
Ethical Considerations: Understanding the ethical implications of AI in marketing and how to navigate them responsibly.

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#bw_webinar Precisely @jaybaer The key strategic impact of social was to connect customers and turn individual complaints into a connected tidal wave that organisations and brand owners could not ignore and needed to respond to, effectively and transparently. @Brandwatch
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We’re watching a great webinar on Social Consumer Insights at the moment with @Brandwatch & @forrester #Brandwatchtips #SocialMediaMarketing
— Twooly (@TwoolyTeam) September 20, 2016