40% of marketers struggle with multiple data sources. Connect every signal and discover how search, social, media, and AI work together to tell the complete story.
Turn social media performance into business intelligence with Google Looker Studio.
Connect Social Media performance data from Brandwatch directly to Looker Studio and build interactive dashboards that combine social media metrics with sales, CRM, and other business data.
Go beyond engagement metrics and understand the real business impact of your social media efforts. By combining social performance with broader business data, your teams can demonstrate social ROI, uncover meaningful insights, and make more confident decisions.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
