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[Guide] The Social Media Management Maturity Model

Read the practical framework for leveling up your social media team.

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745 items found for "social presence showdown"

blog article

A Guide to Social Listening for Your Business

Marketing

By Phill AgnewNov 6 2014

...hs there’s been a shift to instead using the term social listening. Social Listening vs Social Media Monitoring on Google Trends. But why change the name? There’s no clear reason for this, instead it’s made up of a accumulation of smaller points – perhaps even that social listening is less of a mouth...

blog article

Let’s Debate: Traditional Market Research versus Social Insights

Marketing

By Natalie MeehanJul 13 2016

..., Misia Tramp. “I started a company called Ignite Social Media in 2007,” explains Jim. “We’re a social media marketing agency, and we typically work with large household name brands in technology, CPG, retail. We map cases of services. We run Facebook pages, do blogger outreach, do the analytics of a...

blog article

Social Media Benchmarking: Why You Need to Benchmark Your Social Media Activity

Marketing

By Sandra BuschNov 9 2023

...To improve your social strategy by understanding what’s working and what’s not, you’re going to need a benchmarking solution....

blog article

Marketing: Want Social Media Advocates? Start With Your Employees

Marketing

By Iris VermerenJun 5 2015

...rvey by Proskaeur, more and more companies are on social media but employees’ access to social networks at work is decreasing. In fact, 36% of employers ban social media at work – mainly because staff posting provocative, negative or downright inappropriate content can really put employers in dire st...

blog article

Interview: The Role Social Media Intelligence Plays in Business

Marketing

By James LovejoySep 16 2015

...things that end up in traditional media start in social. You can use social intelligence to predict headline risk, by evaluating the topics that consumers tweet about to the media.   Are you worried about what the next banking law is going to be? Look what consumers are tweeting related to banking r...

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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.