[New Report] Digital Marketing Trends 2026

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Threads

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Stay ahead of cultural shifts and connect with consumers where they’re shaping trends. All this with Threads data available now in Brandwatch Consumer Research.

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With Threads in Brandwatch Consumer Intelligence, you can effortlessly tap into relevant conversations and unfiltered audience sentiment for actionable consumer insights.

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Monitor and participate in conversations on Threads straight from your unified inbox, making it easy for you and your team to grow your community and engagement.

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.