40% of marketers struggle with multiple data sources. Connect every signal and discover how search, social, media, and AI work together to tell the complete story.
Move beyond standalone social reporting by bringing your social media and business metrics together in Tableau.
Connect your social media publishing and performance data from Brandwatch to Tableau to create customized reports that combine social media insights with wider business metrics.
This integration helps you uncover deeper insights by unifying reporting across social media and wider business data. Monitor key performance indicators, identify trends, and empower teams with the insights they need to make faster, more informed decisions.
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
