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Report – 2023 Digital Marketing Trends

Forget business as usual. Discover the 10 biggest digital trends which will impact your business in 2023

Top 10 trends

LinkedIn + Brandwatch

The LinkedIn Marketing Partner Program enables marketers to plan, schedule, and publish posts directly from our Social Media Monitoring tool. The partnership also enables you to analyze your LinkedIn ads performance — helping you to compare LinkedIn performance with other channels and prove ROI.

Integration Details

Brandwatch’s Social Media Management tool has a direct integration with LinkedIn’s Marketing Analytics API, which allows us to display detailed advertising performance insights from sponsored LinkedIn posts directly into the content calendar. We’ve made it easy for you to find the cost per result for every action, so you can quickly identify which message is making the best use of your budget.

About LinkedIn

LinkedIn is the world’s largest professional network with more than 500 million members in over 200 countries and territories. And, for many brands, it is the primary destination for employee recruiting and business-to-business marketing.

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.