NEW YORK, Jan. 27, 2014 /PRNewswire/ — Brandwatch, one of the world’s leading social media monitoring and analytics platforms, announced today that it had been cited as a Strong Performer in “The Forrester Wave™: Enterprise Listening Platforms, Q1 2014”, a report released on January 22, 2014 by independent research firm Forrester Research, Inc. Brandwatch was one of 11 select companies invited by Forrester to participate in the report.
The company ranked highest out of those 11 vendors in the Customers sub-category, scoring 4.50 out of 5 for its active customer base, retention and revenue. The report noted, “Brandwatch provides reliable results — a competency lauded by its satisfied client references.”
“We think customers are everything, so it means the world to us that Brandwatch scored highest in the Customers sub-category,” said Will McInnes, Brandwatch Chief Marketing Officer. “We’re now working with nearly 1,000 enterprise clients, including some of the biggest and most admired brands in their industries, so it is really satisfying to be recognized in this area.”
The recognition as a Strong Performer follows on the heels of Brandwatch’s announcement that it was opening a San Francisco office, with plans to aggressively hire in the area to secure the firm’s West Coast presence – beginning with several executives from recent Apple acquisition Topsy Labs.
In Q4 of 2013, Brandwatch was also ranked highly by industry practitioners in multiple categories in the Gleanster Benchmark Report: Social Listening Q4 2013, including Best in Overall Value, Best in Ease of Deployment, and Best in Features and Functionality. That report is available to download here. For more information about Brandwatch or to see a demonstration, please visit Brandwatch.com/demo.
Brandwatch is one of the world’s leading social media monitoring platforms. It harvests millions of online conversations every day and provides clients with the tools to analyze them, enabling brands and agencies to make smarter, data-driven business decisions.
The company grew 101% year-on-year in 2013 and has won awards for its technology and renowned corporate culture, and regularly wins accolades for its impressive growth. The Brandwatch platform is used by over 900 brands and agencies, including organizations such as Dell, PepsiCo, Whirlpool, Kellogg’s and Digitas.
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