Report | Consumer Trends in the CPG Industry

From toothpaste to technology, buying habits and trends in the
consumer packaged goods (CPG) sector are shifting.

See the report
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4th September 2019 - 13th September 2019

Consumer Trends for 2020 Survey (UK)

We interviewed 1,008 people in the UK about brand attributes that are important to them, and more.

Fieldwork Dates:

4th September 2019 - 13th September 2019

Interview Method:

Mobile Online

Client commissioning the Survey:

Brandwatch

Population effectively sampled:

All adults aged 18+ with access to a internet-enabled smartphone or tablet in the United Kingdom

Sampling Method:

A sample was selected from the general smartphone audience. Participants were invited to take part in the survey by showing them adverts in mobile apps. This method can be described as river sampling. The proportion of respondents recruited in a particular app is determined by the demographic of its users. This allows for the collection of representative samples.

Sample Size:

1007

Data Weighting:

Questions:

The computer tables attached in Excel format show each question, in full, in the order they were put to respondents, all response codes and the weighted and unweighted bases for all demographics and other data including but not limited that published.

Further enquiries: [email protected]

Qriously is a member of the British Polling Council and abides by its rules: britishpollingcouncil.org

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