What is Opp?

“Opp” is slang for “opponent” or “opposition”—basically, someone who’s against you or on the other side. It’s popped up in social media and pop culture, especially in hip‑hop and street language, and has since spread to platforms like TikTok, X (Twitter), and Instagram.

Where does “opp” come from?

The term started in African American Vernacular English (AAVE) and became common in rap and street culture to label rivals, competitors, or enemies. It gained mainstream exposure through hip‑hop lyrics and social media. Even Jeopardy! got a clue about it, calling it a “rival” or “enemy” in 2024.

How is “opp” used on social media?

Here’s how you might see it used online:

  • Mentioning a rival or enemy: “Watch out for your opps.”
  • Playfully defining competition: “Don’t let your opps see you sweat.”
  • Often appears as “opps” (plural) to describe multiple rivals.
  • Used across platforms in meme, skit, or caption form—like “POV: you run into your opp at the mall”.

Is “opp” the same as other OPP or OP?

No, context matters. Here are some similar-looking terms:

  • “O.P.P.” (Song) – A 1991 Naughty by Nature track meaning “Other People’s Property,” which led to a very different slang origin.
  • OP or OPP can mean “Original Poster” in forums, or in gaming, “Overpowered.”
  • In business, “opp” might mean “opportunity”—a total shift in meaning.

When should you use “opp”?

  • Casual, insider tone: Works best when your audience is Gen Z or hip‑hop‑savvy.
  • Friendly warning: “Watch your opps” signals staying aware of competition.
  • Authentic pop culture reference: Great in bold, youth‑focused captions or memes.
  • Just be careful not to force it—if it doesn’t fit your brand voice or your audience doesn’t get it, it might feel off.

What should brands know about “opp”?

  1. Context is 🔑 – In some zones it’s edgy, in others it’s confusing.
  2. Stay respectful – It originated in AAVE and street culture. Using it without awareness might come off as tone‑deaf.
  3. Know the audience – Weigh whether your followers are likely to understand or appreciate it.
  4. Observe first – See how your community uses it before jumping in.

Tips for Using “opp” Well

  • Do: Use it in captions like, “Outperform your opps today 💪” if it fits your vibe.
  • Don’t: Use it casually in formal brand content.
  • Watch: Keep an eye on misuse—“opp” can also refer to snitching in some circles, though that’s less common now.
  • Be adaptive: Language changes fast—what’s trendy today may be passé tomorrow.

In a Nutshell

“Opp” means opponent or enemy. It’s mid‑2000s AAVE that blew up in the 2010s via hip‑hop and social media. Use it when you want to sound street‑smart or Gen Z‑friendly, but make sure it’s natural for your voice and audience. Keep it culturally aware, and it can help your content hit the right tone.