Explore the live data behind football’s biggest global tournament.
Thursday, July 16 | 10 a.m. EDT | 3 p.m. BST | 4 p.m. CEST
When seeking information online, consumers use 5 words in search engines, but over 100 on social. Search shows you what people are looking for, social reveals why, the context, motivations and validations, behind their decisions.
This isn’t just a data gap, it’s a consumer understanding challenge. Brands that don’t connect these signals risk missing the mark.
In this webinar, we’ll explore ‘The Question Gap’, our proprietary research on how decisions are made and the distinct roles that social and search play. Bill Staikos, Founder of Be Customer Led, will join us to share why bridging this gap is critical for brand growth in today’s landscape.
Don’t just understand demand. Understand the data behind your audience’s decision-making journey.
Founder
Principal Consultant
July 16th 2026
10:00 EDT / 15:00 BST / 16:00 CEST
Duration: 45 min
What you will learn in this webinar:
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